Automotive CMF & Concept Exploration Portfolio

SELECTED WORK INCLUDES:

  • Off-Road Performance SUV – CMF Strategy & Concept Development

  • Form, Surface & Material Exploration Studies

  • Component Interaction & Mechanical Visualization

  • AI Vehicle Concept Visualization

Corvex Terra — Complete Vehicle Design Study

CORVEX - MERIDIAN

Luxury-Driven Capability

OFF - ROAD PERFORMANCESUV - CMV APPROACH

A forward-looking CMF exploration balancing rugged capability with refined performance aesthetics. This study demonstrates how color, lighting and material selection influence perception and brand positioning.

Design Approach

Explore three distinct CMF directions - grounded luxury, technical precision , and expressive adventure - to broaden market appeal while maintaining a cohesive design language.

EXTERIOR LIGHTING STRATEGY AND SIGNATURE ADAPTATION

Exploring how lighting defines vehicle identity, enhances surface perception, and communicates performance across multiple design directions.

This study investigates the balance between emotional expression, precision engineering, and functional visibility, using lighting as a primary tool to differentiate brand character while maintaining a cohesive design language.

Design Approach

Each lighting direction was developed to align with a distinct customer mindset while reinforcing the vehicle’s overall form and proportion.

  • Expressive Performance (Urban Stealth):
    Angular DRL signatures and vertical accents create a bold, dynamic identity with strong visual tension.

  • Precision Architecture (Glacial Expedition):
    A continuous horizontal light blade emphasizes width and stability, delivering a refined and engineered aesthetic.

  • Tech-Rugged Identity (Desert Adventurer):
    Integrated light bars and functional illumination elements balance advanced technology with off-road capability.

Lighting as Identity

Lighting is treated as a core brand signature—shaping first impressions, enhancing form readability, and creating a recognizable presence across varying environments and conditions.

INTERIOR ARCHITECTURE AND DIGITAL EXPERIENCE STRATEGY

Exploring a layered interior system integrating panoramic display technology with rugged functionality and premium material expression.

Design Approach

A reimagined interior architecture that combines full-width digital immersion with a vertically integrated command interface, creating a balance between high-tech sophistication and off-road usability.

CORVEX TERRA— COMPLETE VEHICAL DESIGN STUDY

Heritage, Reengineered for Terrain

Vision

Corvex Terra defines a new expression of performance—where the emotional character of 1960s sports cars is reimagined through a modern, off-road lens.

It explores how heritage design cues—proportion, surface flow, and lighting—can evolve within a more capable, elevated architecture built for contemporary environments.

Design Principles

Heritage Reinterpreted

Classic sports car DNA is translated into a modern, elevated form—preserving emotional familiarity while introducing a new context.

Rugged Precision

Surface development balances clarity and tension with functional durability, ensuring performance in both visual and physical environments.

Performance Concept

This project challenges the traditional divide between performance and utility by merging sculptural form with functional capability.

Controlled surfaces and dynamic proportions convey motion and precision, while integrated lighting systems, durable materials, and purposeful geometry reinforce strength and adaptability.

The result is a vehicle that feels both refined and resilient—designed not only to perform, but to create a lasting connection

BRAND STATEMENT

Corvex Terra redefines off-road performance through a fusion of vintage sports car heritage and modern rugged capability. Inspired by the sculptural language of 1960s performance icons and grounded in contemporary off-road engineering, it delivers a bold, emotional, and highly functional driving experience.

Molten Heritage Red

A modern reinterpretation of classic performance color—infused with depth, warmth, and off-road durability.

EXTERIOR LIGHTING STRATEGY AND SIGNATURE ADAPTATIONS

Exploring how lighting defines identity, enhances surface clarity, and communicates performance across

Adaptive Lighting Strategy

Lighting adapts across environments—balancing refinement, visibility, and performance through a unified system.

INTERIOR ARCHITECTURE AND DIGITAL EXPERISNCE STRATEGY

Design DNA

Heritage Influence

Inspired by 1960s Corvette proportions and sculpted body lines, emphasizing flowing surfaces and controlled muscular curvature.

Modern Capability

An elevated stance with off-road-ready geometry, reinforced through functional cladding and purposeful lower-body protection.

Performance Expression

A wide track and confident posture communicate stability and power, while lighting and surface development reinforce motion and precision.

Urban Stealth

Expressive Performance Signature

Intent
Refined lighting system emphasizing precision and minimalism in urban environments.

Key Elements

  • Slim full-width DRL blade

  • Integrated amber performance accent

  • Low-profile roof light bar

  • Clean horizontal emphasis

LOGO DESIGN STRATEGY

Developing a heritage-inspired performance identity expressed through emblem design, typography, and product integration.

CORVEX TERRA - BRAND IDENTITY

The Corvex Terra identity blends vintage motorsport heritage with modern off-road performance. The emblem draws inspiration from classic crossed-flag compositions, reinterpreted through a more angular, grounded geometry that reflects strength and terrain capability.

Full-Width Light Blade

Thin Amber DRL Blade

Thin Laser Headlamps

Rear LED Crossbar

Drawing inspiration from 1960s performance vehicles, the interface integrates tactile dials, knurled metal finishes, and simplified gauge graphics to create a more engaging and intuitive user experience.

Rotary controls and toggle switches provide confident, eyes-free interaction—particularly in off-road conditions—while reinforcing a sense of mechanical authenticity often lost in fully digital interiors.

DUAL DESIGN STRATEGY

Exploring two distinct user mindsets through a unified design language.

Luxury-Driven Capability

CORVEX - MERRIDIAN

STRATEGY:

Designed for the premium performance buyer seeking elevated design, comfort, and presence—without sacrificing the ability to explore beyond the road.

DESIGN FOCUS:

  • Sculptural, refined surfaces

  • Minimal, integrated lighting

  • Premium materials and finishes

  • Subtle off-road capability

DESIGN CHARACTER

Controlled • Elegant • Confident

DESIGN INSIGHT

Capability-Driven Refinement

CORVEX - TERRA

STRATEGY

Designed for the off-road enthusiast seeking durability and function—elevated through refined design, material expression, and modern technology.

DESIGN FOCUS:

  • Rugged geometry and stance

  • Expressive, functional lighting

  • Durable, authentic materials

  • Elevated interior experience

DESIGN CHARACTER

Rugged • Expressive • Purposeful

Rather than designing for a single user, this study explores how a unified design language can adapt across different priorities—balancing emotion, performance, and capability through distinct yet connected expressions.

MATERIAL AND LIGHTING STUDIES

Exploring material behavior, surface texture, and light interaction to inform CMF strategy and visual perception.

Material Observation & Surface Behavior

Exploration of material response to environmental exposure, wear, and lighting conditions—informing CMF strategy and surface development.

Lighting for Surface Definition

Controlled lighting studies used to reveal texture, form, and material characteristics—supporting design decisions in both visual identity and product perception.